Let me kick off my thoughts on GetSwift Ltd (ASX: GSW) Annual General Meeting by saying that if you’re looking for an executive chairman who can sell a story, look no further than GetSwift’s Bane Hunter. If he’s doing as good a job on prospective clients as he did on the attendees at its AGM then the company is in safe hands.
I joked on the CTHGPRO forums if I was in a church at the end of Bane’s sermon, I would have jumped to my feet and yelled “hallelujah brother”!
Now don’t get me wrong. I am not knocking Bane’s ability, in fact from what I can gauge, he’s a prized asset and for a company that boasts zero marketing staff, he seamlessly steps into that role.
So what did I learn at the AGM?
Firstly I was happy to see Bane kicking off proceedings by addressing a question many investors have regarding GetSwift.
Why would a company pay GetSwift Ltd when they could build it themselves ?
Let me start by saying if you hear an analyst ask this question, withdraw your money from their care and run not walk, as far away as you can. Why? because they obviously have zero real world experience.
Having worked in various companies across various industries, implementing company-wide software is far from easy. It takes considerable time and money. I am yet to see any large implementation go smoothly with many mistakes and miscalculations along the way. So when GeySwift comes knocking and says it will take on these risks and you only need to pay as you go, well-travelled CEOs and CFOs are definitely sitting up and listening.
Another key difference over an in-house approach is the intelligence gathered by GetSwift operating across different sectors and countries, which the team at GSW were keen to point out is funneled back into software improvements.
Next came the presentation slides which can be found here
I will let you make your own mind up about the presentation. The key takeaway in my opinion and a point that was made a few times by management at the AGM is that GetSwift is now being sought out by Fortune 1000 companies in the US as word-of-mouth spreads.
Question time
Before I go any further, I would encourage all shareholders to attend AGMs and to ask questions. Too many times I have attended AGMs and I’m the only one left to ask questions.
I kicked off question time by asking for specific examples of how GetSwift had improved its software over the last 12 months from intelligence gathered ?
To be honest, I am not sure my question was addressed completely. You know when someone says that’s a good question, they are trying to think of an answer. Without giving specifics examples, management answered that they had learned how different industries operated and offered new functionality in its software.
The next question that came from the audience and asked how the NA Williams project was progressing?
While the company was limited at what they could say in regards to market sensitive comments, they indicated the project was on track and an announcement about the progress would be made early in the new year.
The next question came back to me and I asked if they could explain the 1 billion transactions (NA Williams) as I was struggling to understand where those numbers came from?
I was pleased to learn the 1 billion figure actually came from NA Williams itself when they engaged GetSwift. Both the chairman and managing director admitted they also doubted those figures when they first heard them. This led to them spending sometime in the US with NA Williams at their delivery sites and on delivery trucks to get a better grasp of how many transactions would be involved across all divisions of NA Williams.
The next question was around small companies vs larger deals and where that was headed?
At the moment around 60% of transactions are from smaller companies but as deals are signed and come on line Getswift was expecting it to end up 80/20 to larger implementations.
The final question and perhaps the most telling was one asked about the current trading halt and the announcement of a “significant deal”.
The chairman said that while he was unable to give any specifics until it was released to market (tomorrow) he joked many readers of the announcement would experience a jaw dropping moment.
The AGM concluded with an update that a number of key appointments would be announced shortly from well known international companies. GetSwift management believes this validates their faith in the company.
Conclusion
I have written a few times that I like to keep my distance from company management so I do not fall under the spell of a great storyteller.
Having said that I was happy to see management was prepared to address the questions that the market has for such a young company. As a shareholder of GSW I look forward to finding myself nursing a sore jaw around 10am tomorrow morning but my 20 odd years in the market has me very skeptical indeed.
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Disclosure:
Please Note: None of the above should be considered investment advice. These are my own opinions based on a number of years market experience. Please do your own research and consult a qualified financial advisor if you wish to invest.